Building Digital Services with Design Thinking

Empathize

Gather data through analytics, user interviews, and research.

Define

Synthesize research to pinpoint users’ needs and problems.

Ideate

Brainstorm ideas to find solutions to users’ unmet needs.

Prototype & Test

Build and refine prototypes based on user feedback.

About Me

 

I create user-centered design solutions that are informed by UX theory and research.

Having earned an MSc in User Experience Design, I’m passionate about building user-friendly systems that are effective and efficient.

With a background in marketing and having worked in start-up environments, I value the science and art of quickly iterating designs.